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Insight from your peers

Insurance companies | Who we help | Financial intelligence

In the insurance industry, peer data is hard to come by – especially the kind of detailed, accurate and highly targeted performance data we provide.

eBenchmarkers is an unmatched source of insurance Industry benchmarks and performance improvement research. We help you understand market trends, assess strengths and weaknesses and identify opportunities to improve.

  • Gain insight into your market and competitors
  • Understand your customer experience
  • Analyse your market share and channel strategy
  • Study your process experiences and compare to your competition
  • Better understand channel productivity


How it works
Financial Intelligence’s eBenchmarkers builds peer groups of competing brands that share performance data.

Our exclusive reports and workshops illustrate performance relative to the peer group while ensuring that data remains anonymous.

Since 2001, eBenchmarkers has provided benchmark research on thousands of metrics across a wide range of products and channels. We typically achieve around 90% market coverage, making our data and insight the most definitive and comprehensive available.

Our unique strengths

Data from your peers | Financial intelligence

Data from your peers

Our system of anonymous shared performance data provides detailed, accurate and highly targeted peer comparison you can’t find anywhere else.
Expert analysis | Financial intelligence

Expert analysis

Our expert consultants help you understand market trends, assess strengths and weaknesses and identify opportunities to improve.
A choice of solutions to help you stay ahead | Financial intelligence

Tailored services

Because we work for a huge variety of clients, from global brands to niche specialists, we know how to tailor our service to your business and your priorities.
Primary bond market coverage | Financial intelligence

Comprehensive market coverage

We typically achieve around 90% market coverage, making our data and insight the most definitive and comprehensive available.
Best practice insight | Financial intelligence

Best practice insight

The peer data we collect illustrates best practice and identifies actionable opportunities to improve performance.

Recommended products

Some of our top solutions are itemized below. For our full suite, please see Products & services

eBenchmarkers | Financial Intelligence


Track your performance against competitors, understand market trends and identify new opportunities.

Key benefits:

  • Competitor intelligence
  • Tailored analysis
  • On-site presentations
IRS market research | Financial Intelligence

IRS Market Research

Capture the customer experience and see what your competitors are doing with our research services.

Key benefits:

  • Custom programs
  • Mystery shop program
  • Surveys
PSN | Financial Intelligence

PSN Enterprise

Unlock a universe of investment information, analytics and tools with the largest Separate Account database.

Key benefits:

  • Logic function
  • Presentation designer
  • Hybrids system

Financial Intelligence: latest

Free analysis

  • IRS Market Research, IGM Credit, IGM FX and Rates, EPFR, iMo...

    Informa Financial Intelligence Named to Annual AMA Top 50 Market Research Firms Report

    20 Jun 2017

    Each year for the past 10 years, Informa Research Services has appeared in an annual AMA Top 50 Market Research Firms Report listing of the top 50 market research firms in the United States. This year Informa Research Services’ U.S. based market research revenue is combined with the U.S. based market research revenue from EPFR Global, Informa Global Markets, iMoneyNet, Informa Investment Solutions and eBenchmarkers, to be listed as Informa Financial Intelligence at #22 in this annual listing. Read the full article here.

    Topic Industry News

  • PSN Enterprise

    Q1 2017 PSN Top Guns - Markets Display Resiliency

    By Ryan Nauman 05 Jun 2017

    Read the market review for Q1 2017, showing resiliency in U.S. markets through uncertain times. U.S. equity markets continued to hit record highs during the quarter (S&P 500 +6.07%) as investors pin their hopes on reduced taxes and regulation and an increase in infrastructure spending. The Federal Reserve hiked interest rates based on an improved outlook for the economy and inflation, while soft data continues to paint a rosy picture.

    Topic Industry News US Presidential Election Changing Rate Environment

  • SEA Score, IRS Market Research

    The Red Flags You’re Missing Because of Antiquated Customer Satisfaction Data

    By Susan Hines 11 May 2017

    These days, providing exceptional customer service won’t keep customers happy or win you new ones. It sounds strange. The first lesson in Business 101 is that a happy, loyal customer feeds the engine that drives profits and growth. Satisfied customers love your brand, recommend you to friends and family and would never consider switching banks. A high promoter score means you’re making all the right moves to ensure a prosperous future. Wrong.

  • SEA Score, IRS Market Research

    Why Customer Data Is Nothing Without Strategy

    By Susan Hines 10 May 2017

    Banks are in the data business. They have long had access to more consumer data than almost any other segment of corporate America. The value of that very data can’t be overstated. It means they can create more targeted and cost-effective marketing campaigns, develop products and offers specifically tailored to customers’ wants and needs and even develop better ways to determine a customer’s creditworthiness and detect fraud.

  • SEA Score, IRS Market Research

    Is Your Bank’s Focus on Customer Loyalty Hurting Growth?

    By Susan Hines 09 May 2017

    Is loyalty in customers a good trait or a bad one? It might seem like a silly question. After all, executives and marketing professionals have viewed loyalty as a kind of Holy Grail for consumers.

  • SEA Score, IRS Market Research

    Customers Are Complex. So Why Is the Data Polling Them Not?

    By Susan Hines 08 May 2017

    Bank customers have changed dramatically over the past decade, as has their relationship with the banks they use. Yet, the way banks study and evaluate these very complex customers hasn’t kept pace. That means the data banks are collecting on customers won’t help them to make decisions on service now or in the future.

  • SEA Score, IRS Market Research

    Why You Can’t Ask Just One Question to Gauge Customer Loyalty

    By Susan Hines 04 May 2017

    You don’t get the right answers if you’re asking the wrong questions. It’s an even bigger problem when you’re only asking one question.

  • SEA Score, IRS Market Research

    3 Ways Customer Satisfaction Differs From Customer Loyalty

    By Susan Hines 03 May 2017

    The financial services industry makes extensive use of programs that measure satisfaction and loyalty. To many, the two terms are interchangeable. After all, it stands to reason that a satisfied customer will stay put, and isn’t that the definition of loyalty. No, it isn’t.

  • SEA Score, IRS Market Research

    How Better Customer Data Allows You to Attract and Win Business

    By Susan Hines 02 May 2017

    Jack Welch, the former chairman and CEO of General Electric, once said, “An organization’s ability to learn, and translate that learning into action rapidly, is the ultimate competitive advantage.” This statement has never been more valid.

  • SEA Score, IRS Market Research

    What It Takes To Become A Customer’s Primary Financial Institution

    By Susan Hines 24 Apr 2017

    The competition for market share in the banking industry is fierce. The typical customer is inundated with an array of offers from a variety of financial institutions, from the traditional retail bank to online lenders, payment providers and mobile-only banks. So it’s no wonder that rising numbers of consumers are increasing comfortable having relationships with several banks.

  • SEA Score, IRS Market Research

    War on Attrition: How Your Data Fails To See the Customers Who Are Ready To Leave

    By Susan Hines 21 Apr 2017

    The eruption of mobile banking and a worldwide financial crisis that shook consumer confidence have altered forever how customers interact with their financial institutions. Banks that hope to ensure future growth need to find ways to not only attract new customers, but also keep their existing one from walking out the door.

  • PSN Enterprise, Zephyr

    Inflation - Risks and Opportunities

    By Ryan Nauman 21 Apr 2017

    The consensus among economists is that inflation will increase to north of two percent in 2017, which would mark the first time since prior to the Credit Crisis that we’ve experienced consecutive years of inflation above two percent. We examine how financial professionals can use different asset classes to help position client portfolios to guard against inflation as well as contribute to total returns. We also list some of the top performing strategies from the PSN Global Manager Neighborhood database for each asset class during years of inflation over two percent.

    Topic Industry News US Presidential Election Risk Changing Rate Environment

  • SEA Score, IRS Market Research

    Why Off-the-Shelf Research Should Stay On the Shelf

    By Susan Hines 19 Apr 2017

    As the importance of marketing has accelerated for traditional retail banks in the highly competitive digital era, why would anyone make due with any old generic market research?

  • IGM FX and Rates, EPFR, iMoneyNet, Competitive Product Resea...

    Ader's Musings - A Time for Every Purpose

    By David Ader 13 Apr 2017

    In the week just passed, longer-end Treasury yields fell to lows not seen since November 18 while short-end yields meandered providing a flatter yield curve.

    Topic Changing Rate Environment

  • SEA Score, IRS Market Research

    Why You Need to Service, Energize and Attract Customers

    By Susan Hines 12 Apr 2017

    Dig beneath all the talk about profit margins, regulations, marketing campaigns and customer satisfaction surveys and the answer is in three words -- Service, Energize and Attract customers.

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