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Understand competitors

Credit card companies | Who we help | Financial intelligence

Decision makers at credit card companies need to have a real understanding of competitors in order to make the best business choices.

As the premier provider of competitive credit card rate, fee, and rewards program intelligence, we’ll provide the information advantage you need to give you the edge.

Our credit card product research covers:

  • Credit card APR, rates, fees and program details
  • Credit card rewards programs
  • MasterCard, VISA, Discover, American Express
  • Student credit cards
  • Business credit cards
  • Balance transfers

Our unique strengths

Extensive Experience | Financial intelligence

Extensive experience

We’ve researched credit cards since 1983, so we truly understand credit card products. We work with the key players and maintain product experts on our staff, making us uniquely qualified to help you.
Focus on detail | Financial intelligence

Focus on detail

We give you the competitive advantage by going beyond simple rate data, digging deep into granular details.
Profitable product pricing | Financial intelligence

Profitable product pricing

Our in-depth competitor research into all aspects of credit cards enables you to better price your products.

Recommended products

Some of our top solutions are itemized below. For our full suite, please see Products & services

eBenchmarkers | Financial Intelligence

eBenchmarkers

Track your performance against competitors, understand market trends and identify new opportunities.

Key benefits:

  • Competitor intelligence
  • Tailored analysis
  • On-site presentations
IRS competitive product research | Financial Intelligence

Competitive Product Research

Get an information advantage over your competitors with accurate, timely and granular pricing data.

Key benefits:

  • Accurate rate and fee data
  • Timely collection
  • Granular pricing data
Informagic | Financial Intelligence

Informagic

Get comprehensive rate and fee data for every retail banking product on the market.

Key benefits:

  • Complete rate and fee information
  • Smart business tools
  • Timely data and instant access

Financial Intelligence: latest

Free analysis

  • Competitive Product Research, Market Research Solutions, Inf...

    Looking into the future: Card control trends

    By Chad Watkins, Director of Market Intelligence and Chris Ward, Lead Analyst at Informa Financial Intelligence 12 Jul 2018

    Chad Watkins, Director of Market Intelligence at Informa Financial Intelligence, and Chris Ward, Lead Analyst at Informa Financial Intelligence in the U.K and Europe, continue their discussion of European financial services digital features and functionality trends that are likely to appear in the U.S. This podcast discusses card control trends, including card freezing, spending behavior tracking, virtual cards, tokenization, and temporary cards. Podcast #2 in an ongoing series.

    Topic Changing Rate Environment

  • Market Research Solutions, Competitive Product Research

    Fintech Lenders: Growing Their Market Share at Your Expense

    By Chad Watkins 10 Jul 2018

    Since bursting onto the scene a few years ago, Fintech lenders have gained market share so quickly that many banks and credit unions are still struggling to adjust to an industry that has quickly transformed itself to consumers.

    Topic Changing Rate Environment

  • Market Research Solutions, Competitive Product Research

    I Want to Be Popular!

    By Chad Watkins and Sue Hines 29 Jun 2018

    Everyone wants to become popular, so what will it take for termed certificate of deposit accounts to become popular again? Over the last two years the Federal Reserve has raised its target rate by 150 basis points, and it plans on making the same increase over the next two years. Because of this, the long-term savings rates offered by financial institutions have been going up, slowly, but going up nonetheless.

    Topic Changing Rate Environment

  • Market Research Solutions

    Balancing Your Digital Channel and Traditional Channel User Experiences

    By Chad Watkins 28 Jun 2018

    In recent years the banking industry has spent millions adapting to the continuing digital revolution, working toward improving the user experience for tech-savvy consumers who interact with their bank online or via their mobile devices.

  • Competitive Product Research, Market Research Solutions, Inf...

    Looking into the future of digital banking trends.

    By Chad Watkins, Director of Market Intelligence and Chris Ward, Lead Analyst at Informa Financial Intelligence 25 Jun 2018

    Chad Watkins, Director of Market Intelligence at Informa Financial Intelligence, and Chris Ward, Lead Analyst at Informa Financial Intelligence in the U.K and Europe, discuss European financial services digital features and functionality trends that are likely to appear in the U.S. Discussed in this podcast is digital document capture, onboarding, and authentication. Podcast #1 in an ongoing series.

    Topic Changing Rate Environment

  • Competitive Product Research, Informagic

    Loan Rate Monitor - June 2018

    18 Jun 2018

    As we head into mid-June, the market remains volatile with many fluctuations in movement. Ultimately, we are finding that rates continue to move upward. Since the end of May, APR for the 30-year conforming fixed mortgage has increased 0.139 to 4.739 percent. 5/1 ARM jumbo products have slightly increased 0.067 to 4.707 along with the 30-year jumbo fixed which increased 0.133 to 4.549.

  • Competitive Product Research, Market Research Solutions, Med...

    Success Stories: Designing for the Present, Planning for the Future

    15 Jun 2018

    A 50-billion-dollar financial institution is interested in new mobile banking application features. However, their app has not been updated in years and the list of features they want to add is long. This initiative will not only be time consuming, it will be expensive. Read more about Informa's successful approach here...

    Topic Industry News

  • Competitive Product Research, PriceWise

    PriceWise for Community Banks: Level the playing field!

    01 Jun 2018

    The information advantage given by PriceWise™ helps you succeed in managing your deposit and lending products. 

  • Market Research Solutions, IGM Credit, IGM FX and Rates, EPF...

    Informa Financial Intelligence Named to Annual AMA Top 50 Market Research Firms Report

    01 Jun 2018

    For the past 10 years, Informa Research Services has appeared in an annual AMA Top 50 Market Research Firms Report listing of the top 50 market research firms in the United States. This year Informa Research Services’ U.S. based market research revenue is combined with the U.S. based market research revenue throughout our platforms to be listed as Informa Financial Intelligence at #17 in this annual listing.

    Topic Industry News

  • Competitive Product Research, Informagic

    Loan Rate Monitor - May 2018

    17 May 2018

    As we head into mid-May, the market remains volatile with many fluctuations in movement. Ultimately, we are finding that rates continue to move upward. Since the end of April, APR for the 30-year conforming fixed mortgage has increased 0.036 to 4.707 percent. 5/1 ARM jumbo products have increased 0.015 to 4.709, along with the 30-year jumbo fixed which increased slightly 0.057 to 4.504.

  • Competitive Product Research, Informagic

    Loan Rate Monitor - April 2018

    17 Apr 2018

    As we head into mid-April, the market remains volatile with many fluctuations in movement. Ultimately, we are finding that rates continue to move upward. Since the end of March, APR for the 30-year conforming fixed mortgage has increased 0.026 to 4.560 percent. 5/1 ARM jumbo products have increased 0.038 to 4.609 along with the 30-year jumbo fixed which increased slightly 0.004 to 4.314. 

  • Competitive Product Research, Informagic

    Loan Rate Monitor - March 2018

    17 Mar 2018

    As we head from February into March, we are finding that rates continue to move upward. Since the end of January, APR for the 30-year conforming fixed mortgage has increased 0.048 to 4.615 percent. 5/1 ARM jumbo products have increased 0.041 to 4.506 along with the 30-year jumbo fixed which also increased 0.030 to 4.399.

  • Competitive Product Research

    Are You Prepared For This New Rising Rate Environment

    16 Mar 2018

    What’s different this time around? It’s finally happening, the rising rate environment has started. Things are different this time around. Mobile banking has taken hold and consumer banking behavior is dramatically different. Informa Research Services can help you prepare for a new competitive environment and help you understand new consumer behaviors.

  • Competitive Product Research, BankTrends

    BankTrends CECL Overview

    14 Mar 2018

    Join Michael Stinson of Informa Research Services and BankTrends on a brief overview of the BankTrends CECL Calculator. Find out why your CECL solution doesn’t have to be complicated.

  • Competitive Product Research, PriceWise

    PriceWise™ - Tour of PriceWise™

    14 Mar 2018

    Join Kevin Coyne of Informa Research Services on an in-depth tour of PriceWise™. Find out how PriceWise’s smart business tools help our clients succeed in managing deposit and lending products. PriceWise helps you make better business decisions with limited time, tools, and resources.

Any questions?

Would you like to request sample data or analysis from Informa Financial Intelligence? 

See how our tailored solutions can help you gain a competitive advantage: