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Vital insight

Market research | How we help | Financial intelligence

To make the best business decisions, you need to know precisely how your products, services, and delivery channels measure up. With competitive intelligence, you have a competitive advantage. Informa market research provides in-depth market analysis and insights to inform your strategic direction and maximize your profitability.

We help you better understand:

  • Your competition and how your own products and services compare in the market
  • How your clients engage with your products, services, and delivery channels
  • What’s happening on the front line with employee behavior, especially as it applies to regulated areas and trained procedure


Our custom-designed research programs include sales and service evaluations, customer engagement and loyalty research, regulatory compliance testing and performance benchmarking. We offer unmatched accuracy, timeliness, customization, and service, based on over 33 years of financial industry research expertise. 

Who we help
We conduct market research for:

  • Retail and consumer banking
  • Investment banking
  • Institutional investment and wealth management (both money management and on the advisory side)



Recommended products

Some of our top solutions are itemized below. For our full suite, please see Products & services

eBenchmarkers | Financial Intelligence


Track your performance against competitors, understand market trends and identify new opportunities.

Key benefits:

  • Competitor intelligence
  • Timely reporting
  • Tailored analysis
IRS market research | Financial Intelligence

IRS Market Research

Capture the customer experience and see what your competitors are doing with our research services.

Key benefits:

  • Custom programs
  • Mystery shop program
  • Surveys
SEA score | Financial Intelligence

SEA Score

Get a real understanding of client engagement and its effect on your organization.

Key benefits:

  • Deeper insights
  • Strategic advantage
  • Online dashboard and reporting

Free Analysis

Free analysis

  • Zephyr


    12 Jan 2017

    As a part of the StatFACTS series, Informa also offers the StatMAP. The StatMAP provides a way to visualize each statistic in terms of metric versus risk type. Click any StatFACT title in the StatMAP grid below for more information.

  • iMoneyNet

    US MMF assets dip by $13bn in w/e 01/10/2017

    By Mike Krasner 11 Jan 2017

    U.S. money-market fund assets fell $13.01 billion for the week ended Jan. 10, the first full trading week of 2017, according to Money Fund Report®, an Informa Business Intelligence Inc. company.

  • iMoneyNet

    MMX 2017 set for March 8-10 in Orlando

    By Mike Krasner 11 Jan 2017

    It’s time to register for iMoneyNet’s 19th annual Money-Market Expo 2017 to be held at the Hilton Orlando, Fla., from March 8-10.

    Topics Industry News

  • iMoneyNet

    Non-US-based Money Funds see assets grow

    By Mike Krasner 09 Jan 2017

    U.S. dollar-denominated Prime fund assets jumped $16.59 billion for the week ended 6 Jan., according to iMoneyNet.

  • iMoneyNet

    Yield gap widens for Prime-FNAV funds

    06 Jan 2017

    As the countdown to the New Year approached, Prime Institutional money-market funds continued to widen their seven-day yield advantage over Government Institutional funds

  • iMoneyNet

    US MMFs begin the year with $20.9bn asset slide

    By Mike Krasner 04 Jan 2017

    U.S. money-market fund assets fell $20.96 billion for the week ended Jan. 3, according to Money Fund Report®.

  • iMoneyNet

    USD, Euro and GBP funds push year-end assets higher

    By Mike Krasner 03 Jan 2017

    Strong inflows were reported for all but one money-market-fund category for the week ending 30 Dec., according to iMoneyNet.

  • SEA Score, Informagic, Competitive Product Research, IRS Mar...

    Millennial Mindsets On Money and Mortgages

    By Sue Hines 31 Dec 2016

    Informa's study, Millennial Mindsets On Money and Mortgages, offers financial and mortgage professionals a compelling opportunity to gain deep perspective into the preferences of Millennial-aged homeowners and prospective home buyers. This white paper will explore the results of the study, conclusions to draw from this information, and how financial professionals can best use this data to benefit their own business.  

  • Competitive Product Research, Informagic™

    Loan Rate Monitor - November 2016

    28 Dec 2016

    As we head into mid-November we are finding that mortgage rates increased for fixed rate mortgage (FRM) and decreased for adjustable rate mortgage (ARM) programs. 

  • Zephyr

    The Markets in 2016, and What's Ahead in the New Year

    By Ryan Nauman 28 Dec 2016

    Read the 2016 market in review and insights on market trends for 2017.

    Topics Industry News

  • iMoneyNet

    USD and Euro money funds draw additiona investmentsl

    By Mike Krasner 28 Dec 2016

    Euro-denominated Prime and Government money-market fund assets rose by a combined total of €2.92 billion for the week ending 23 Dec., according to iMoneyNet.

  • iMoneyNet

    US MMFs near year-end with asset gains

    By Mike Krasner 28 Dec 2016

    U.S. money-market fund assets climbed $10.90 billion for the week ended Dec. 27, reversing outflows totaling about $37.0 billion the prior week, according to Money Fund Report®.

  • iMoneyNet

    Experts say US MMFs resilient and poised for growth

    By Paul Adams 27 Dec 2016

    Money-market funds demonstrated remarkable resiliency in 2016 to accommodate regulatory reforms that took full effect in October, industry experts told Money Fund Report®.

    Topics Industry News

  • Informagic™

    What is Informagic?

    22 Dec 2016

    Informagic is our online interactive data analysis system that puts the power of real-time Web data querying in your hands, 24 hours a day, 7 days a week. More than just product and pricing data, Informagic provides the insight and tools you need to make informed decisions.

  • Competitive Product Research, IRS Market Research

    Competitive intelligence mystery shops

    By Brian Richards, Lori Jomsky and Paul Needels 22 Dec 2016

    Our competitive intelligence mystery shop programs help you better understand your competition.


Any questions?

If you have any general questions about our services and would like to learn more about how we can assist your business, please reach out to us via the form below and we'll get back to you shortly. If you prefer to get in touch by 'phone, please refer to the About section of our website for details of our nearest office and which products they serve.

Would you like to request a sample of how Financial Intelligence can help your business? Please fill in the form below and we'll get back to you.

Getting a demo tailored to your needs is the best way to see how our solutions will help you gain an advantage.

Request a live demo now: